Bachelor in Web Marketing

Introduction to Digital and Web Marketing

Fundamentals of Consumer Behavior in Digital Contexts

Web Technologies and Infrastructure

Content Creation and Digital Content Management

Fundamentals of Social Media Marketing

Digital Law, Privacy, and Ethics

English for Business and Digital Communication

French Language Classes

Basic website management (WordPress, CMS)

Content writing for online platforms

Social media campaign basics

Search Engine Optimization (SEO)

Pay-Per-Click (PPC) and Search Engine Marketing (SEM)

Email Marketing and Marketing Automation

Web Analytics and Data Interpretation

Content Strategy and Editorial Planning

Digital Advertising and Campaign Management

Visual Content and Video Marketing

Customer Relationship Management (CRM) Tools

Managing Google Ads campaigns

Using Google Analytics to interpret data

Producing multimedia content

Planning integrated digital campaigns

Developing Integrated Digital Marketing Campaigns

Social Media Strategy and Outreach

Influencer and Affiliate Marketing

Emerging Digital Technologies (AI, AR/VR in marketing)

Strategic Market Analysis and Consumer Insights

Project Management and Campaign Planning

Legal and Ethical Aspects of Digital Marketing

Final Capstone Project / Internship

Designing and executing full digital marketing campaigns

Managing cross-channel communication

Using emerging tools and technologies

Build core knowledge of marketing principles, digital environments, and basic online tools.

Deepen technical skills and introduce data-driven decision-making.

Apply comprehensive digital strategies, manage real campaigns, and prepare for employment.

Curriculum Vitae

Copy of Passport (First & Last Page)

Visa and/or Residence Card (If Any)

Motivation Letter

Passport Size Photo

Work Experience (If Any)

Scanned Copy of Application Form (Fully Filled & Signed)

Additional Certificates (If Any)

Marksheets, Transcripts, Consolidated, Provisional & Degree Certificates for all levels viz. school, high school.

English Test Required: IELTS (6)

Academic Level Required: Successful completion of high school studies.

Interview with one of our admission officers: Tell us about your motivations!

Training 100% in English

Students are legally allowed to work 20 hrs a week

Accommodation: Government Benefit (CAF)