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Bachelor in Business Administration (BBA)

The Bachelor in Business Administration is a comprehensive, career-focused and internationally oriented program designed to build strong managerial, analytical and operational skills.

operational skills. It prepares future leaders capable of evolving in multicultural environments and contributing to business performance, innovation and organizational growth.

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Duration

3 Years

Certification

Level 6 (EU) – Click here to view the certification

Intake

March, June, October

Upon completion, students will be able to:

Apply core principles of management, marketing, finance and strategy

Analyze business challenges and propose operational solutions

Work effectively in multicultural and international settings

Use professional digital and analytical tools

Develop leadership, communication and teamwork skills

Manage projects and contribute to organizational performance

Target Audience

High-school graduates seeking a business degree

International students pursuing a European business education

Adults transitioning into the business sector

Entry Requirements

High School Diploma (or equivalent)

B1/B2 English or French level depending on the study track

Admission interview and placement/aptitude test

Year 1 – Business Fundamentals

Introduction to Management

Micro & Macro Economics

Financial Accounting

Principles of Marketing

Digital Tools (Excel, CRM, dashboards)

Written & Oral Communication

Introduction to Business Law

Integrated Project: Business Case Study

Year 2 – Managerial Development & Specialization

Operational Management

Human Resources & Team Management

Financial Analysis

Corporate Strategy

Digital Marketing & Social Media

Project Management

Market Research & Data Analytics

Business English / Professional French

Entrepreneurial Project

Year 3 – Professionalization

International Business

Leadership & Soft Skills

Performance Management

Entrepreneurship & Innovation

Corporate Finance

Intercultural Management

Mandatory Internship (3 to 6 months)

Professional Thesis or Applied Business Project

Interactive classes and real-world case studies

Workshops and practical simulations

Group projects with industry partners

Digital learning platforms

Guest lectures by managers, entrepreneurs and experts

Personalized academic coaching

Continuous assessment (quizzes, written work, presentations)

Business case studies

Applied projects

Semester exams

Internship evaluation (company + academic supervisor)

Final thesis or applied project defense

Graduates can take on roles such as:

Junior Manager / Assistant Manager

Marketing or Digital Marketing Officer

Business Developer

Junior Analyst

HR Assistant

Junior Project Manager

Entrepreneur

The program also allows continuation toward MBA, MSc degrees.

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Would you like to become part of the Paris Business Academy community?

Our admission process is simple, accessible, and completely free. We invite you to contact us so that we can schedule you for one of our admission sessions and discuss your goals with our team.

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